We score your business across 14 pillars, show you where you are today and where you could be in 12 months and 5 years — then fix what's holding you back.
Our consultants trained inside KPMG, EY and Deloitte and now bring that level of sophistication to the operations of owner-led businesses. You pay a fixed fee — and we earn more only when you grow.
Our consultants cut their teeth inside KPMG, EY and Deloitte — scoring businesses, rebuilding operations and advising boards on growth. That rigour was reserved for companies paying six-figure retainers.
We built this practice to bring the same level of sophistication to established, owner-led businesses: a 14-pillar operating framework, a scorecard you can argue with, and a team that is only paid more when you actually grow.
The structured assessment and reporting disciplines the Big 4 run on listed companies — applied to your business.
We don't hand you a slide deck and leave. We build the pillar, document the system, and stay until it runs without you.
Our fees are tied to the money we save you or the profit we make you.
Most growing businesses are strong in a few areas and stretched in many others. The owner is often still acting as CEO, CFO and sales manager at once. The four engines show you exactly where growth is being held back.
Win more customers and give them more to buy.
Deliver at scale without the owner being the bottleneck.
Make faster, smarter decisions and automate the rest.
Fund growth, protect it, and accelerate it.
Turn ad spend into predictable, profitable growth.
Paid campaigns built around clear numbers: what a customer is worth, what you can afford to acquire one, and which channels deliver.
A paid acquisition channel you can scale with confidence.
Build a brand that attracts customers to you.
Organic marketing compounds. We create the content, social presence and search visibility that brings in warm leads month after month.
A steady flow of inbound enquiries and a brand people trust.
Close more deals, more consistently.
Leads mean nothing without a sales process that converts. We design and coach a repeatable sales system so revenue doesn't depend on the owner.
Higher conversion rates and a sales team that sells without you.
New offers that grow revenue per customer.
The fastest growth often comes from selling more to the customers you already have. We help you design, price and launch new offers that fit your market.
New revenue streams and a higher average customer value.
Build the team that builds the business.
Growth stalls when the right people aren't in the right seats. We design your structure, hiring process and performance systems.
A capable, accountable team — and a business that runs without you in every seat.
Keep customers longer and turn them into advocates.
Winning a customer is expensive; losing one is more expensive. We set the service standards and systems that drive retention and referrals.
Higher retention, more referrals and a stronger reputation.
Deliver consistently, at any volume.
As sales grow, delivery is where cracks appear. We map and strengthen your operations so quality and margin hold up as volume increases.
Reliable delivery, healthier margins and capacity to grow.
The right systems to run a bigger business.
Many growing businesses run on a patchwork of tools and spreadsheets. We review your technology and implement a stack that connects and scales.
Connected systems that remove manual work and support growth.
Put AI to work across your business.
We identify where AI creates real value for you and implement practical tools your team will actually use.
Lower costs, faster output and a competitive edge.
Know your numbers, in real time.
You can't scale what you can't measure. We build the dashboards and reporting that show exactly what's working and where to focus next.
Clear visibility and decisions based on facts, not guesswork.
Strong financial foundations for growth.
Acting as your fractional CFO, we improve cash flow, margins and reporting so every growth decision is grounded in the numbers.
Healthier cash flow, better margins and financial confidence.
Protect what you're building.
Working with our licensed legal partners, we make sure your contracts, structures and compliance keep pace with your business.
A protected business that's ready for investors, lenders and buyers.
The right funding, on the right terms.
Debt to fund expansion or investment to accelerate growth — we prepare your business to raise capital and connect you with the right funders.
Access to the capital you need to grow faster.
Buy growth and redeploy profit.
Acquiring competitors or complementary businesses can multiply growth. We help you find, assess, fund and integrate acquisitions that add real value.
Faster growth through strategic acquisitions and a more valuable business.
Every business is different, but the challenges that hold growing companies back are remarkably consistent. These examples show how each of the 14 pillars works for businesses turning over $1–20 million a year.
Illustrative examples based on common situations for businesses of this size. They are not specific client results, and outcomes will vary for every business.
Online skincare brand · $4M revenue · 12 staff
The challenge: Spending $40,000 a month on social ads but couldn't say which campaigns made money. ROAS had slipped to 1.6 and the owner was considering switching ads off altogether.
Our approach: Rebuilt tracking from ad click to purchase, restructured campaigns around the best-margin products, and introduced weekly creative testing with clear cut-off rules for underperforming ads.
Physiotherapy group · 3 clinics · $2.5M revenue
The challenge: Almost all new patients came from GP referrals, leaving the group exposed whenever a referring doctor retired or moved. Social media was sporadic and the website barely ranked locally.
Our approach: Built a content plan around the questions patients actually ask, optimised each clinic's local search presence, and launched a simple monthly video series featuring the practitioners.
Commercial cleaning company · $8M revenue · 140 staff
The challenge: The owner personally quoted and closed every contract. Growth had stalled because there were only so many meetings one person could take, and quotes often went unanswered for weeks.
Our approach: Documented a repeatable sales process, set up a CRM with automated follow-up, built proposal templates, and recruited and coached two business development managers.
HVAC contractor · $6M revenue · 30 staff
The challenge: Revenue was lumpy and seasonal, driven by installations and breakdown callouts. Quiet months put pressure on cash flow and made it hard to keep technicians busy.
Our approach: Designed and priced a tiered maintenance subscription for commercial and residential customers, built the launch campaign, and trained the team to offer it on every job.
Commercial fit-out company · $12M revenue · 45 staff
The challenge: Staff turnover was running above 35% a year, roles overlapped, and every decision came back to the owner, who was working 65-hour weeks.
Our approach: Redesigned the organisation chart, clarified roles and KPIs, introduced structured onboarding and quarterly reviews, and recruited an operations manager to run day-to-day delivery.
Veterinary group · 4 clinics · $9M revenue
The challenge: Many clients visited once and never returned, and online reviews were mixed. There was no consistent standard for follow-up or handling complaints across clinics.
Our approach: Set service standards across all clinics, automated reminders and follow-ups, introduced a review request program, and created a simple complaint-resolution process.
Food wholesale distributor · $15M revenue · 60 staff
The challenge: As volume grew, picking and delivery errors climbed past 6% of orders, costing credits, wasted stock and frustrated customers.
Our approach: Mapped the full order-to-delivery process, redesigned warehouse layout and picking checks, improved delivery routing, and introduced daily quality reporting.
Plumbing business · $3M revenue · 18 staff
The challenge: Jobs, quotes and invoices were managed across spreadsheets, whiteboards and text messages. Invoices went out late and jobs occasionally slipped through the cracks.
Our approach: Selected and implemented a job management platform connected to the accounting software, moved quoting and invoicing onto mobile, and trained the whole team.
Bookkeeping and advisory firm · $2M revenue · 15 staff
The challenge: The firm was turning away new clients because the team was at capacity, but margins didn't allow for more hires.
Our approach: Identified the most repetitive tasks, implemented AI tools for data entry, document review and client communication drafts, and trained staff on safe, consistent use.
Manufacturer · $18M revenue · 85 staff
The challenge: The business was growing revenue but profit wasn't following. Nobody could say which product lines or customers actually made money.
Our approach: Built live dashboards tracking margin by product, customer and production line, and introduced a monthly decision meeting around the numbers.
Hospitality group · 3 venues · $7M revenue
The challenge: Despite busy venues, the group regularly ran short of cash before payroll. Pricing hadn't been reviewed in two years while supplier costs rose.
Our approach: Acting as fractional CFO, built a 13-week cash flow forecast, reviewed menu pricing and supplier terms, and set up monthly management reporting.
Franchise brand · 12 locations · $5M revenue
The challenge: The brand wanted to expand nationally, but its franchise agreements were outdated and its business structure wasn't set up for investors.
Our approach: Working with our licensed legal partners, coordinated a review of franchise agreements, the corporate structure and trademark protection, alongside a compliance plan.
Logistics and transport company · $10M revenue · 50 staff
The challenge: The company was offered a major multi-year contract but needed new trucks to deliver it and didn't have the capital to fund them.
Our approach: Prepared the business for lenders with updated financials and contract forecasts, then structured and secured equipment finance through our broking network.
Dental group · 4 practices · $11M revenue
The challenge: Organic growth was slowing, and the owners wanted to expand faster through acquisitions but didn't know how to find, value or fund them.
Our approach: Built an acquisition strategy, identified and assessed target practices, structured the funding, and led integration of systems, staff and branding.
Electrical services company · $4M revenue · 25 staff
The challenge: The owner was working 60-hour weeks, profit had flatlined at 8%, and the business couldn't run without him. He wanted to grow, then sell within five years.
Our approach: Starting with the 14-Pillar Growth Diagnostic, we scored every pillar, built a five-year roadmap, and worked as the outsourced executive team across sales, operations, finance, technology and acquisitions.
| Start | Year 1 | Year 3 | |
|---|---|---|---|
| Revenue | $4M | $5.5M | $10M |
| Net margin | 8% | 12% | 17% |
| Owner hours per week | 60 | 40 | 15 |
| Pillars scoring 7+ | 3 of 14 | 8 of 14 | 13 of 14 |
| Indicative business value | ~$1.6M | ~$3.3M | ~$8.5M |
Every engagement starts with a clear picture of where your business stands. Over two to three weeks, we review your numbers, interview you and your key people, and assess every pillar.
Missing or broken
Nothing in place, or actively costing you money.
Functional
It works, but depends on the owner or is inconsistent.
Strong
Documented, measured and runs without the owner.
Scalable
Systemised, data-driven and ready to multiply.
Fix one pillar, one engine, or all fourteen. You decide the pace.
PILLAR SPRINT
A focused 90-day project on a single pillar, for a fixed fee.
ENGINE BUILD
A 12-month engagement across one engine of three to four pillars.
FULL SCALE PARTNERSHIP
All 14 pillars — acting as your outsourced executive team, working to your 5-year roadmap.
Our scaling engagements combine a fixed annual fee with a performance fee based on the growth in your profit — measured after our fixed fee, so we only earn more when you are genuinely better off.
Together we set clear targets at the start. When you reach them, you choose whether to set new goals, step down to a maintenance plan, or finish the engagement.
Our framework is built for owner-led businesses that are ready to grow:
We work across trades and building services, healthcare and allied health, manufacturing and distribution, ecommerce and consumer brands, logistics and transport, hospitality and franchise groups, and education providers.
Annual revenue of $3–10 million and profitable
10 to 60 staff, with the owner still wearing too many hats
Growth has plateaued — or is outpacing the systems behind it
Planning to scale, acquire, raise capital or prepare for sale in the next 3–5 years
A clear, practical plan for your next 12 months and 5 years. Either way, you walk away knowing exactly where your business stands.
BOOK YOUR GROWTH DIAGNOSTICTell us about your business and we'll map it against the 14 pillars. If we can move the needle, we'll show you exactly how — pillar by pillar.
Legal, accounting, and certain capital raising and M&A services are delivered through our licensed partners. Targets are goals agreed with each client, not guarantees of results.